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From Product-Market Fit to Revenue Growth: A guide to successful demand generation - with Simon Lorenz, Co-founder of KLARA @ B2B Marketing & Sales Day | PAP#047

From Product-Market Fit to Revenue Growth: A guide to successful demand generation - with Simon Lorenz, Co-founder of KLARA @ B2B Marketing & Sales Day | PAP#047

Project A Podcast vor 7 Jahren

0:00

31:57

Run, Forrest, run! Every start-up is pushed to run as fast as it
can to grow in the initial phase of the company. Founders, Vice
Presidents, Executives all rush to generate revenue and acquire
customers.

Simon Lorenz, Co-Founder of KLARA advises to take one step back
and to properly investigate whether customers and products really
match. From the product-market fit over go-to-market fit to
revenue growth, he sheds light on the aspects to consider for
successful lead generation.

Guest: Simon Lorenz, Co-founder of KLARA

Language: English

RSS Feed: http://project-a.libsyn.com/rss

If you want to know more about Project A check out:

Blog: https://insights.project-a.com

Podcast: https://www.project-a.com/en/media/podcast

Newsletter: https://www.project-a.com/en/media/newsletter