From Product-Market Fit to Revenue Growth: A guide to successful demand generation - with Simon Lorenz, Co-founder of KLARA @ B2B Marketing & Sales Day | PAP#047

Run, Forrest, run! Every start-up is pushed to run as fast
as it can to grow in the initial phase of the company. Founders,
Vice Presidents, Executives all rush to generate revenue and
acquire customers.


 


Simon Lorenz, Co-Founder of KLARA advises to take one step
back and to properly investigate whether customers and products
really match. From the product-market fit over go-to-market fit
to revenue growth, he sheds light on the aspects to consider for
successful lead generation.


 


Guest: Simon Lorenz, Co-founder of KLARA


Language: English


RSS Feed:
 http://project-a.libsyn.com/rss


 


If you want to know more about Project A check out:


Blog: https://insights.project-a.com


Podcast:
https://www.project-a.com/en/media/podcast


Newsletter:
https://www.project-a.com/en/media/newsletter