DairyTalk 9: Authenticity in Cattle Breeding Imagery - by Helmut Demmelhuber

More and more often, cows and bulls in catalog photos look like
they've stepped out of a picture book: perfect back lines, shiny
udders, idyllic backgrounds. But what is real, what has been
retouched - and how does this affect our confidence in breeding
decisions? In this episode, I shed light on the silent crisis in
our industry's visual language - and make a case for more
authenticity, honesty, and responsibility in the viewfinder. With
comments on a “The Bullvine” article (July 28, 2025) by Andrew
Hunt: https://www.thebullvine.com