DairyTalk 11: Tradition Meets Genomics - Inside Holstein Forum

From the iconic Sunrise Sale to cutting-edge genomic testing,
Holstein Forum blends classic breeding values with modern
science. Led by Bernd Sommer and his daughter Alica, this
family-driven team is reshaping the way high-quality Holstein
cattle and embryos are marketed worldwide - always with a focus
on trust, long-term relationships, and results that make both
buyers and sellers smile.