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Future of Business: Mars CEO on How Business Can Be a Force for Good

Future of Business: Mars CEO on How Business Can Be a Force for Good

HBR IdeaCast vor 8 Monaten

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29:28

Podcast

HBR IdeaCast

649 Episoden

From Harvard Business Review

Wirtschaft

Podcast aneignen

What does it look like for a business in 2025 to build a strategy
around sustainability? In this Future of Business series, IdeaCast
hosts Alison Beard and Adi Ignatius sat down with four leading CEOs
to understand where global business is going. In this episode, host
Adi Ignatius speaks with Poul Weihrauch, CEO of Mars, about how he
manages the family-owned global pet care, snacking and food
company. They discuss balancing short-term performance with
long-term goals, resilience, and the business case for
sustainability-driven innovation.