16K to $4M! Bucked Up’s Biggest Gamble

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Pat Brennan from Bucked Up joins the pod with a
belter of a yarn about how a $16,000 gamble on a trademark turned
into a $4 million launch in just one week. From fighting over the
rights to the name LFG to building one of Australia’s most
recognisable supplement brands, Pat takes us inside the wins,
mistakes, and lessons of the game. This episode isn’t just about
pre-workout tubs—it’s about brand battles, business hustle, and
the make-or-break moments that separate the dreamers from the
doers. A proper true yarn packed with laughs, grit, and
straight-up business wisdom.


#propertrueyarn


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