The 700 year old company - Sabrina Bartl from Stora Enso about products that are by default sustainable

Sabrina Bartl is leading the global external communications at
Stora Enso Wood Products, a provider of sustainable wood-based
solutions that are driving the transformation of the global
construction industry. An international business degree majoring
in marketing and a Master’s in public communication, it all seems
to have prepared her for the company she’s working at. However,
she’s sometimes still surprised that she ended up in the
construction business.


About the FutureStrategies podcast and your
host:


I’m Florian Schleicher, a marketing strategist. I help brands
gain clarity, spark momentum, and turn strategy into something
that actually moves people. In 2022, I started my marketing
studio FUTURESTRATEGIES. to do exactly that. I currently work
with corporate clients from 11 countries.


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