#112: Personality Tests

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The personality industry is worth billions, and promises to help
us better understand ourselves.


But how did it start? How does it actually work?


And most importantly, does it actually work?


What are personality tests?

Historical ideas of personality & character: The four
humours

Sigmund Freud & Carl Jung

Katharine Cook Briggs & Isabel Briggs-Myers: the mother
and daughter pair from Michigan

The Myers-Briggs Personality Indicator

Personality within a family environment

How The Myers-Briggs Personality Indicator works

Corporate America & personality tests

Personality testing: a billion dollar industry

Problems with the personality test industry

The Forer effect

Why The Myers-Briggs Personality Indicator has remained so
popular



Full interactive transcript, subtitles and key vocabulary
available on the website:
https://www.leonardoenglish.com/podcasts/personality-tests


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