How Successful Solopreneurs Make Money

Dorie Clark, a marketing strategy consultant, answers a burning
question: how do people make money off of what they know? She
outlines the options for experts who want to monetize their
knowledge. Clark explains, using herself and other successful
solopreneurs as examples, how to earn revenue from public speaking,
podcasting, e-books, and online courses. She also goes over what to
charge and when to get an assistant. Clark teaches at Duke
University’s Fuqua School of Business and is the author of the new
book “Entrepreneurial You.”