Goodbye Bureaucracy, Hello Common Sense

Martin Lindstrom, founder and chairman of Lindstrom Company, says
that many companies are still held back by doing things the way
they've always done them, or failing to break down bureaucracy. For
Lindstrom, it's not just about getting away from bureaucratic norms
for the sake of innovation, but because so many things workers do
each and every day don't actually make much sense. He suggests
workers, leaders, and organizations consider ways in which
processes can be improved - and the ways these new processes can
improve life for everyone. And he argues that companies should
actually devote a team or department to making sure common sense is
used throughout the organization. Lindstrom is the author of the
book "The Ministry of Common Sense: How to Eliminate Bureaucratic
Red Tape, Bad Excuses, and Corporate BS."