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  4. CEO Series: Mary Barra of General Motors on Committing to an Eco-Friendly Future
CEO Series: Mary Barra of General Motors on Committing to an Eco-Friendly Future

CEO Series: Mary Barra of General Motors on Committing to an Eco-Friendly Future

HBR IdeaCast vor 5 Jahren
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23:19
Mary Barra, chair and CEO of General Motors, says that electric
vehicles are the future for the company and the automobile
industry. GM has said it will phase out vehicles using internal
combustion engines by 2035 and go carbon neutral at all of its
facilities. Barra describes how she's executing on that plan as
well as offering broader leadership lessons in an interview with
HBR editor Amy Bernstein.

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