Money, Flexibility, Development? Figuring Out What Employees Really Value

Even in a slowing economy, the battle to attract and retain talent
persists. But employers need to look beyond what people are
currently demanding — whether it’s higher salaries, more stock
options or the flexibility to work from home. Studies show that,
over the long term, employees also find value in aspects of work
that they overlook in the short term, such as community and
opportunities for growth. Professor Amy Edmondson and INSEAD
associate professor Mark Mortensen offer up strategies for a
holistic talent acquisition and retention strategy that
incorporates more lasting benefits, even if workers aren't asking
for them right now. Edmondson and Mortensen are the authors of the
HBR article "Rethink Your Employee Value Proposition."