Storytelling on different continents (eng)

In this panel, we take a look behind the scenes at the challenges
and opportunities when it comes to realizing festival editions on
different continents. The question of whether it is worth
expanding a festival to another country often takes center stage.
Cultural differences, local preferences and logistical challenges
play a decisive role here. Our panel's expertise will shed light
on the strategies and considerations necessary to successfully
present the cultural richness and diversity of a festival in a
new context. Despite the many challenges, international festival
editions offer the opportunity to tap into new target groups,
promote cultural exchange and strengthen the brand globally. Be
inspired by the inspiring stories of the Summerbreeze Festival in
Brazil, the visionary Tomorrow Festival and the vibrant
Middlebeast. Experience storytelling on different continents and
discover how festivals can successfully build cultural bridges
between different countries.


Speakers:


Moderation: Patrick Erhardt (Goodlive GmbH / Lollapalooza Berlin)


Alex Härtel (SUMMER BREEZE Open Air)


Nada Alhelabi (MDLBEAST)


Bernd Breiter (World Club Dome GmbH)