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  4. SW 423 FBF: Barefoot Marketing with Michael Houlihan & Bonnie Harvey
Today’s Flash Back Friday comes from Episode 74, originally
published in March 2013. Jason Hartman
invites Michael Houlihan and Bonnie Harvey,
co-founders of Barefoot Wine, to discuss “out-of-the-box” marketing
principles that led to Michael’s and Bonnie’s highly
successful wine business. Though his business card reads, “Head
Stomper,” Michael officially served as president and CEO
for 19 years. She was Vice President […]

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