How Web3 Can Disrupt Google & The Game of SEO | Colin Pape @ Presearch

Colin Pape from Presearch talks to us about how web3 can disrupt
Google and the game of SEO. We discuss Colin's experience
battling Google in the past as well as the present, how Presearch
hopes to decentralize SEO algorithms and what the future holds
for advertising and SEO. 


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GUEST INFO


Name: Colin Pape


Twitter: @colinpape - https://twitter.com/colinpape


Website: https://presearch.com/


TIME POINTS


0:00 - Intro


3:00 - Colin’s rabbit hole story


7:30 - Colin’s battle with Google


15:15 - Breakdown of SEO and Google


17:20 - How does web3 solve the problem


20:38 - Does the SEO algorithm change with web3


25:20 - Is Presearch decentralizing the SEO algorithm?


31:40 - Why is Presearch better than google?


36:05 - What is the business model of Presearch?


40:30 - How staking works on Presearch


43:30 - Presearch tokenomics


49:05 - How do small businesses fit into the plan


52:30 - Speed round