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  2. Podcasts
  3. HBR IdeaCast Podcast
  4. What Superconsumers Can Teach You
Eddie Yoon, author of "Superconsumers" and growth strategy expert
at The Cambridge Group, explains how companies can find their most
passionate customers and use their invaluable insights to improve
products and attract new customers.

Weitere Episoden

The New Leadership Structures that Unblock Innovation

The New Leadership Structures that Unblock Innovation

31 Minuten
vor 5 Monaten
Assuming the Best About Others is Hard—But Necessary

Assuming the Best About Others is Hard—But Necessary

29 Minuten
vor 6 Monaten
With Rise of Agents, We Are Entering the World of Identic AI

With Rise of Agents, We Are Entering the World of Identic AI

30 Minuten
vor 6 Monaten
What You Must Deliver to Win Customers Today

What You Must Deliver to Win Customers Today

30 Minuten
vor 6 Monaten
The Cognitive Science Behind Sudden Change

The Cognitive Science Behind Sudden Change

25 Minuten
vor 6 Monaten
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