"It's all about the benefits" - Sara Aust from Storebox about scale-up marketing

Sara Aust is the Head of Marketing at Storebox, a thriving
scale-up in the logistics industry that operates in 6 European
countries. Here she developed from a crew member to a management
position and built a successful team of 10 experts from different
nationalities. During her career she gathered insights in the
cultural industry as well as different Marketing positions, such
as in a digital agency.


About the FutureStrategies podcast and your
host:


I’m Florian Schleicher, a marketing strategist. I help brands
gain clarity, spark momentum, and turn strategy into something
that actually moves people. In 2022, I started my marketing
studio FUTURESTRATEGIES. to do exactly that. I currently work
with corporate clients from 11 countries.


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And if something’s blocking your brand from doing its best work,
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