Evaluation eines innovativen E-Learning-Schulungskonzepts in der betrieblichen Weiterbildung eines Pharmaunternehmen

This report describes the evaluation of an innovative e-learning
training conception, that was used in a pharmaceutic company to
train the sales representatives. The training conception comprises
self guided learning phases in a problem-based web-based-training
and moderated virtual sessions on a learning platform. The
evaluation concentrates on the framework during the training, the
assessment of the learning environment and on the learning outcome.
117 sales representatives participate the study. All the examined
aspects were predominantly judged positive by the participants of
the study.