Sustainable Marketing

Welcome to Consciousness Beyond The Product: A monthly podcast
special discussing the fashion industry and picking apart
important topics that can no longer be overlooked. Once a month
we will give you an overview, share insightful conversations with
industry experts and professionals as well as summarise key
takeaways for you.


Hosted by Sabinna Rachimova, the founder of the fair fashion and
lifestyle brand SABINNA, each episode will feature brilliant
guests who will share their knowledge and expertise with us. We
are excited to share this platform with a diverse selection of
industry opinion leaders and are looking forward to hearing their
thoughts on the topics we will discuss.


As part of this podcast special we will be discussing topics such
as Sustainability beyond the product, small scale production,
Inclusivity and Fashion & Technology.


The topic of our fourth episode is Sustainable Marketing. 


What exactly is it and why is it necessary? Should ethical brands
have a different strategy in place in regards to how they
communicate with their customers? How much of a responsibility do
conscious brands really have towards the community? 


We spoke to Florence van der Spek, Armelle Ferguson and Ruth
MacGilp. 


You can find out more Florence van der Spek and FLO PR on
https://www.flopr.co.uk or on instagram @floprlondon or
@flovdspekpr


You can find out more about Armelle Ferguson on
https://armelleferguson.com or on instagram @armelleferguson


You can find out more about Ruth MacGilp on
https://www.ruthmacgilp.com or on instagram @ruthmacgilp__

You can find out more about SABINNA on www.sabinna.com or on
instagram @sabinna_com